Monday 16 June 2014

Data Entry Outsourcing - Important Part of Data Entry Services

It is rightly said if you try to manage everything you end up managing nothing. The business environment, these days, is very competitive. Requirements and technology change by a wink of an eye. It is imperative for any business to keep abreast of the technological and business environment changes. This requires a more focused and strategic approach towards primary function of the business.

Over the years the corporate have become selective on the business processes they put their time and money on. This calls for an arrangement where in the managers can concentrate on their core competencies and get the supporting operations done by someone else. The answer to all this is Outsourcing. Outsourcing means getting some portion of the service, operations, or business done through some other organization that is more familiar with this work.

Data is by far the most important asset of any business. However, before businesses could use the data, it has to be fed in to the computers. Mostly businesses outsource this act of Data Processing for multiple benefits. Firstly, the companies could do away with this tedious task and hence could invest their time and effort on more important things. Secondly, the company or the freelancer to whom the work is outsourced is a specialist in the job and hence the work is completed with more precision and with lower turnaround time. Another benefit is that the data entry work might be for some duration and need not continue for a life time, in such a scenario the company gets away from arranging people and infrastructure for the data entry job.

Having discussed the need to outsource the Data, another important aspect to cover in this domain is the efficiency of the agency to which the work is outsourced. Business houses should do their homework before selecting the service provider. Apart from the work experience and the quality of the people, confidentiality should always be kept on top of the agenda. Business houses may have at face the brunt In case of leakage or misuse of the sensitive information. It is imperative for the service providers to ensure the best security measures at the work place.

Source:http://ezinearticles.com/?Data-Entry-Outsourcing---Important-Part-of-Data-Entry-Services&id=5255220

What to Look for When Hiring WordPress Developers?

The toughest part about hiring WordPress developers is that you don't really have an idea about what you don't know! Quite evidently it sounds like stating the obvious. Some of these "how to do" tips are really practical and will be easy to follow.

So this is what to look for when hiring WordPress developers:

Portfolio:

OK - this again may seem supremely obvious - but I have seen a lot of people offering WordPress customizations or design services (especially as WordPress grows, there are plenty of people jumping into this arena) - however, they don't have any sample work with them.

What's the Process?

a. Are you going to communicate over the phone?
b. How frequently are you going to do that?
c. What is the time period?
d. Will you receive updates?
e. Which kind of communication processes can you expect?

Design/Graphics:

When your graphics are finally done and your site looks fantastic - who ultimately owns the right to the final work? Do you have the right to use the artwork/graphics however and wherever you want to?

If you have paid for custom graphics, you have to make sure that you have the luxury and liberty to use them as and when you want them to! However, on the other hand, if you are using stock pictures, then you have to strictly follow the copyright guidelines enlisted on the site from where you have purchased the work.

Skills:

Yes, this is indeed another point that seems pretty obvious, isn't it? I had a few clients who recently hired individuals to make WordPress customizations, however surprisingly enough; they were not really acquainted with WordPress.

There are situations where the clients hired individuals who were graphic designers. They worked mainly with Dreamweaver; numerous client pages were made in Dreamweaver, and then pasted on to the WP editor. In such instances, if the client attempted to adjust things without understanding the HTML, they ran the huge risk of throwing the entire page off.

If you bring in somebody to help create a custom WordPress theme or create a WordPress customization, ascertain the fact that they really understand the features of WordPress! If you can't use the things that make WordPress what it's intended for - it is defeating enough and it seems like a vain uphill journey.

Functionality:

This relates straight to training. If additional features /options are uploaded on your website (as for example: shopping cart, video & audio plugins etc.), are you aware as to how to use them productively?

What exactly is included with set up? Let's take a shopping cart for example:

- Is the autoresponder integrated properly? (If at all possible)
- Are your products being effectively added?
- Is the Thanks page for purchases being set up?
- Are Product images (cropping/ editing, etc.) included?
- Is the Payment gateway installation included?

Many of these functionalities demand additional effort and time. Strive hard to understand in a crystal-clear manner what is being included for any such additional features.

Support:

When your website is done completely and your contract also is complete, is there any support available?

a. Enquire whether the support is handled through help desk, email, or a phone call?
b. Enquire about the charges for support?
c. Can there be an option for monthly maintenance/ support?
d. In case your designer does not offer support, are they able to refer someone else?

So, these are some of the important criteria, I would suggest that you consider when hiring anyone to create a WordPress website for you. Hope this can help!

Source:http://ezinearticles.com/?What-to-Look-for-When-Hiring-WordPress-Developers?&id=8047568

Friday 13 June 2014

Increase Visibility of Your Business Enlisting it in Local Search Engine

In this global market it is very tough for the local businesses to attract new customers or retain their existing customer base. Every form of media is crowded with different advertisements and your effort to get noticed via media promotion will be lost in the clutter. Moreover, the local players have limited promotional budget in comparison to national or international companies. So, what a local business man will do to promote their business?

Previously, people refer to Yellow Pages to find a local business. Such days are quickly disappearing. Now people turned to internet for every sort of information. Therefore, the best way for the local businesses is to enlist themselves in the online directories.

When people think of search engines the first three names that come to mind are Google, Yahoo and Bing. Even when the term local is attached with search engine, the thought process moves in the same direction. It is true that these big players list local businesses also. If a person tries to search a thriving local business in Google he or she will have no difficulty to see a listing for that business in this big platform. Suppose that person, without any knowledge of the businesses of the area, is looking for a local service provider in Google. He or she will have a good number of business listings which will include many national companies. The information will be of no use to that person. It will be better if there is a local search engine providing location specific results.

Businesses that are struggling to gain an edge in the local markets can optimize their presence on local search engines. It is an excellent way to attract web traffic towards your site. When the online users will discover that there is a search engine meant solely for a geo-location, they will stick to it instead of referring to Google. There are several such local search engines satisfying the requirements of the customers. My Quick Search is one of them that specifically cover the local businesses of Chhattisgarh and satisfy every need of people located in that area. 

Benefits that you can enjoy listing your company with local search engine:

Reach your Target Audience: The target audience of a local business stay in their close proximity. The businesses that depend on local clientele like restaurants, salon, plumbers, carpenters, mechanic, dentists, lawyers, make-up artists, and several others aim to approach the these target groups. The businesses usually consider different media for promoting their business. It is true that local media is an effective way to make people aware of your existence.

However, when need arises they may not remember what you have once advertised. They will then search online to satisfy their requirements. The local listing plays a significant role at that situation. 

Extensive coverage: The small and medium companies are often absent from the listing of top search engines. Even if they are present, there are high chances that they will be lost amidst the big names. Contrary to it, the local search engine carefully includes all the existing service providers of a geo-location from where the customers can pick up the business as per their requirements. Since, in a specific area there is comparatively limited number of service providers, all the companies are visible.

Cost Effectiveness: An online listing is pretty cheaper compared to other kinds of advertisements. Spending only a little amount you can increase the visibility of your brand. Another benefit of listing on the major local network you have to compete with far lesser number of businesses.

Mobile phone friendly: Whenever, there is an informational requirement a person hardly awaits search them from their computers. They instantly connect internet from their Smartphone to access the required information. When you are using a Smartphone, it is very easy to scroll through the listings. Most of the mobile phone users searching information at first refer to business listing. A local listing gives adequate information whenever and wherever they require about the businesses in the vicinity just with the touch of finger.

Therefore, claim your listing in the local search engine and let it work in favour of your business.

Source:http://blogs.siliconindia.com/myquicksearch/Business/Increase-Visibility-of-Your-Business-Enlisting-it-in-Local-Search-Engine-bid-kR9y3q2740616186.html

Wednesday 11 June 2014

Social Media Marketing And What You Can Do To Get Help

Social media marketing gives an indicator of the most popular trends today. You have to understand how much success social media marketing but it's best to include it. The advice here should help you begin if you know nothing about social media marketing.

Widgets can help out your site's visibility of site.

Facebook makes it fairly simple for your followers to share your content. If somebody leaves a comment on a post, all their friends will see a mention of this in their feed.

These tools allow you find users who belong to your target audience as well as influential followers. You can subscribe to the users you find, and hope they will follow your updates too.

When you post your article, it appears automatically as a LinkedIn update. This helps to save time and you'll enjoy more exposure in the blogging community.

Be flexible with updating your page is updated. When you are promoting an important new product, your customers will want to be updated more frequently. If you frequently find that you have nothing to post, you may want to post less often.

Make it a habit to respond to all the comments that pop up on your social media pages. You should do this for negative comments also. If your followers know you care about what they say, they will be more likely to stay loyal to your brand. Always respond to customers as soon as you can so they don't feel ignored.

Be prepared for the negativity that goes along with social media. Social media is awesome when you get praise, but there is also a negative side to it.Do not ignore them but answer them and help those customers who are unhappy.

Keep checking on your competitors' activities. Find them on social media sites and pay attention to their methods. You could either use a similar method or think of something outside the box to outperform them.

Social media is a powerful way to help with company brand very recognizable. Your logo should serve as your avatar and/or background of all profiles. Keep the same color scheme among your various social media profiles. Be consistent and use branding to your business's advantage.

A photo contest is a fun way to increase excitement and exposure of your brand.Offer followers an appealing prize for the user that posts the most entertaining and creative picture including your products or logo. This will help others to see your page as the users post them, exposing you to new markets.

If you are thinking about creating a Facebook page for business promotion, you should take some time to investigate what other businesses similar to yours are doing. When you go over their pages, and what isn't, and what isn't going to work. Make your page appealing and appealing.

Marketing via social media can be quite easy once you really learn the ropes. The truth is, marketing through social media is a great method of offering a useful, interactive experience for your advertising audience. If you thoughtfully implement the above advice, you will enjoy fresh and continued success from your advertising efforts.

Source:http://blogs.siliconindia.com/imperiastructuresltdcomplaints/Business/Social-Media-Marketing-And-What-You-Can-Do-To-Get-Help-bid-s8IU6SOv3998351.html

Monday 9 June 2014

Using Bulk SMS Services how the stock advisory companies increasing their sales volume?

BNI's philosophy is "Givers Gain" - members are expected to focus on giving referrals to other members to build relationships and receive referrals in return. Why I made this point here is the BNI is one of the World’s largest referral organization which works via referral networks. Even Stock Advisory firms are also working on the similar kind of model. What they do? They send the list of their targeted audience or prospective customers stating that i.e.) Buy “ABC Ltd Share” BSE Code: XXXX @ Rs. 142-145 for 1 Month Target 380-460 Huge Govt. Orders received buy 2000 shared for 2Lacs Profit in 1 Month. 10 Days Free Trail also Available.

One More Sample – How much did you earn in Stock Market?? Today our client earned 20,500 INR. To join and earn daily in Stock Market.

When the person read the above messages they are tempted to add few more savings to their bank accounts so they show much interest what’s is this and how to invest in a smaller way etc… so the stock advisory firms to ask them to sign up for 10 days free trail where they will get lot of messages from the stock advisory companies like what’s the Buy && Sell and Profit, etc… Especially every day EOD, you will get the report like what’s the profit made by the major customer, what’s the investment, profit, etc… You will also be amazing! With the small amount of money, how the customers are earning more money. You will be showing much interest to have few more earnings. You are start welcoming lot of messages like this i.e.)

Note: Of course the stock advisory company whatever gives you the statement like X is making so much of profit that’s 100% correct. There is one thing you forget to realize, the X is spending his dedicated day ONLY for STOCK’s business. NOT as Part time he is earning HUGE PROFIT.

Here it’s NOT the question of earning the profit or loss. It’s one of the Marketing Strategy how the Stock Advisory Companies are converting the business very nicely with their targeted customer. Most of the time, they are ONLY using Bulk SMS Services as Marketing Strategy to promote their business. They do use Promotional & Transactional Bulk SMS Services. To convert anyone into business they do periodic Promotional Bulk SMS to them regarding the service and daily gain by different customer. Once if the customer is signed for FREE TRAIL then start using Transactional Bulk SMS Services to send the market updates, market call, staring, mid day, closing status, exit rate, etc…

Source:http://blogs.siliconindia.com/bulksmscompany/Business/Using-Bulk-SMS-Services-how-the-stock-advisory-companies-increasing-their-sales-volume-bid-fP9gkbI282792976.html